Why Void Analytics is the Best Choice for Event Tracking in GA4
Published on 2024-03-14
When it comes to tracking events on your website or app, Google Analytics 4 (GA4) is a popular choice among many businesses. However, creating events in GA4 can be a complex and time-consuming process. In this blog post, we will discuss how to create events in GA4 and why you should consider using Void Analytics instead.
How to Create Events in GA4
Creating events in GA4 involves setting up event parameters, triggers, and tags. Here is a step-by-step guide on how to create events in GA4:
Step 1: Set up Event Parameters
Log in to your GA4 account and navigate to the Admin section.
Click on "Events" under the "Data Streams" section.
Click on "Create Event" and enter the event name, category, and other relevant parameters.
Click on "Save" to create the event.
Step 2: Set up Triggers
Go to the "Triggers" section in GA4.
Click on "New Trigger" and select the event you want to track.
Choose the trigger type (e.g., click, scroll, form submission) and set up the trigger conditions.
Click on "Save" to create the trigger.
Step 3: Set up Tags
Navigate to the "Tags" section in GA4.
Click on "New Tag" and select the event you want to track.
Choose the tag type (e.g., Google Analytics) and set up the tag configuration.
Click on "Save" to create the tag.
Why Choose Void Analytics Over GA4
Log in to your GA4 account and navigate to the Admin section.
Click on "Events" under the "Data Streams" section.
Click on "Create Event" and enter the event name, category, and other relevant parameters.
Click on "Save" to create the event.
Go to the "Triggers" section in GA4.
Click on "New Trigger" and select the event you want to track.
Choose the trigger type (e.g., click, scroll, form submission) and set up the trigger conditions.
Click on "Save" to create the trigger.
Step 3: Set up Tags
Navigate to the "Tags" section in GA4.
Click on "New Tag" and select the event you want to track.
Choose the tag type (e.g., Google Analytics) and set up the tag configuration.
Click on "Save" to create the tag.
Why Choose Void Analytics Over GA4
Navigate to the "Tags" section in GA4.
Click on "New Tag" and select the event you want to track.
Choose the tag type (e.g., Google Analytics) and set up the tag configuration.
Click on "Save" to create the tag.
While GA4 is a popular choice for event tracking, there are several reasons why you should consider using Void Analytics instead. Here are three key features that make Void Analytics the best choice for event tracking:
1. Simplicity
Void Analytics offers a user-friendly interface that makes it easy to set up and track events on your website or app. With Void Analytics, you can create events in just a few clicks without the need for complex configurations or coding. This simplicity saves you time and allows you to focus on analyzing your data rather than setting up tracking parameters.
In contrast, creating events in GA4 can be a cumbersome process that requires a deep understanding of event parameters, triggers, and tags. This complexity can lead to errors and inaccuracies in your data tracking, making it difficult to get actionable insights from your analytics.
2. Privacy Friendly
Void Analytics prioritizes user privacy and data protection, ensuring that your event tracking data is secure and compliant with privacy regulations. With Void Analytics, you can track events without compromising user privacy or collecting sensitive information. This commitment to privacy gives you peace of mind knowing that your data is safe and secure.
On the other hand, GA4 has faced criticism for its data collection practices and privacy concerns. Google's data collection policies have raised questions about user privacy and data security, making some businesses hesitant to use GA4 for event tracking. By choosing Void Analytics, you can ensure that your event tracking data is handled responsibly and ethically.
3. Not Sampled Data
One of the key advantages of using Void Analytics over GA4 is that Void Analytics does not sample your data. This means that you get a comprehensive view of all your event tracking data without any limitations or restrictions. With Void Analytics, you can analyze your data in its entirety and uncover valuable insights that can help you make informed business decisions.
In contrast, GA4 samples your data, which means that you only get a subset of your data for analysis. This sampling can lead to inaccuracies and skewed results, making it difficult to get a true picture of your event tracking performance. By choosing Void Analytics, you can avoid data sampling and ensure that you have access to all your event tracking data in its entirety.
Conclusion
While GA4 is a popular choice for event tracking, Void Analytics offers a superior alternative with its simplicity, privacy-friendly approach, and non-sampled data. By choosing Void Analytics for your event tracking needs, you can streamline your tracking process, protect user privacy, and access all your data without limitations. Make the switch to Void Analytics today and experience the difference in your event tracking efforts.
So, why settle for complex and privacy-compromising event tracking solutions when you can choose Void Analytics for a seamless and secure experience? Sign up for Void Analytics today and take your event tracking to the next level!